Program Manager (Denver)

The Free Agency

compensation: $30 per hour
employment type: part-time
job title: Program Manager
We are a dynamic and innovative experiential marketing agency specializing in the cannabis industry. Our mission is to elevate brands through strategic field marketing programs and impactful events. We are currently seeking a motivated and experienced Program Manager to lead our cannabis brand field marketing program.

Job Description:
The Program Manager will oversee the execution and management of a comprehensive field marketing program for a premium cannabis brand. This role involves coordinating a team of Brand Ambassadors, planning and executing events, managing client relationships, and occasionally stepping in as a Brand Ambassador. The ideal candidate is highly organized, detail-oriented, and passionate about the cannabis industry.

Team Management:
Recruit, train, and manage a team of Brand Ambassadors.
Schedule and coordinate Brand Ambassador shifts and event participation.
Conduct regular team check-ins and provide support as needed.
Monitor and evaluate team performance, providing feedback and coaching.

Event Planning and Execution:
Plan, organize, and execute field marketing events, including in-store demos, pop-ups, and larger events.
Manage event logistics, including venue selection, setup, and teardown.
Ensure brand standards and guidelines are adhered to during all events.
Occasionally serve as a Brand Ambassador at events to ensure seamless execution.

Client Relations:
Serve as the primary point of contact for the cannabis brand client.
Develop and maintain strong relationships with clients.
Provide regular updates and reports on program performance and event outcomes.
Address and resolve any client issues or concerns promptly.

Social Media and Marketing Support:
Assist in creating and curating content for social media channels related to field marketing events.
Collaborate with the social media team to promote upcoming events and share event highlights.
Support the development of marketing materials and promotional strategies.

Industry Engagement:
Attend industry events, trade shows, and conferences to represent the Agency and brand and stay informed about industry trends.
Network with industry professionals and build relationships to enhance the brand’s presence.

3-5 years of experience in field marketing, event management, or a similar role.
Experience in the cannabis industry is highly preferred with a passion for the cannabis industry.
Strong leadership and team management skills.
Excellent organizational and project management abilities.
Exceptional communication and interpersonal skills.
Proficiency in social media platforms and content creation.
Ability to work flexible hours, including evenings and weekends, as needed.

How to Apply:
Interested candidates should reply with a cover letter and resume.
  • Principals only. Recruiters, please don't contact this job poster.
  • OK to highlight this job opening for persons with disabilities.

post id: 7764593150


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